The exclusive store of GANI MARBLE TILES opens in Germany
文/文映人 翻译/区烨迎
11月7日至8日,简一大理石瓷砖德国首家专卖店于科隆盛大开业,德国境内近百位代理商合作伙伴前来恭贺,参观大理石瓷砖展厅。该展厅占地面积350平方米,设计融合德国发源的包豪斯风格与大理石瓷砖自然属性之美,简洁时尚。
On 7th to 8th Nov, the first exclusive store of GANI MARBLE TILES in Germany opened grandly in Cologne. Nearly 100 German partners came to visit GANI’s showroom and congratulated on the grand opening. The showroom, occupying an area of 350 square meters, combines the beauty of marble tiles with the Bauhaus simple and modern style.
据简一国际营销中心欧洲区域经理黄仲凡透露,他与简一大理石瓷砖德国代理商王国栋先生2013年于德国纽伦堡观展相识,王先生从业石材领域已长达15年有余。由于长期接触石材,王先生反映其对石材本身的痛处深有感触。固有的色差、不易加工、不耐磨、防污性差以及供货不稳定、运输困难等缺陷着实难以处理。
According to Rock Huang, manager of GANI’s International Marketing Center responsible for the European market, GANI’s German partner, Mr. Wang was acquainted with GANI in Nuremberg stone fair 2013. Having been working in the stone field for more than 15 years, he is fully aware of the defects of natural stones like chromatic aberration, hard to process, high dust absorption, low wear resistance, unstable supply and difficult transport.
基于对石材市场和消费者的了解,简一大理石瓷砖产品及品牌的高度认可,王先生自2013年底即携手简一开拓德国市场,并开始筹备展厅选址、建设事宜。展厅于今年3月动工,经8个月时间完成设计、施工、软装搭配,亮相科隆。
Based on his knowledge on the stone market and consumers’ awareness of GANI’s products and brand, Mr. Wang has been working with GANI to explore German market and look for the site of showroom since 2013. The showroom started to be built in April this year, and the construction and decoration were finished after eight months of effort.
据悉,此次开业主要就业内专业人士进行邀约,大量酒店等工程建造商纷纷造访,当地知名媒体《亚琛日报》亦对此进行报道。本月14日至15日,德国代理商将举办针对当地及附近覆盖区域消费者的私人订制酒会。
This grand opening not only attracted lots of hotel investors and peers in the industry, but also the coverage of Aachen Daily, a locally famous newspaper. On 14th and 15th Nov, the German partner will also hold a cocktail party custom-made for consumers in the local and nearby area.